About Singapore Fashion Council
Organised by Singapore Fashion Council, the event embodies its mission to promote, support, and develop the local fashion industry.
Singapore Stories is a fashion design initiative that invites fashion designers to showcase their craft and personal interpretations of a Singapore-inspired capsule collection featuring both men’s and women’s apparel.
For 2022, we are inviting designers to create a 6-look capsule collection, themed ‘Fashion United’. The theme aims to position Singapore as an innovative and multi-cultural fashion hub for South East Asia and to celebrate the unity of diverse, culturally rich and immersive Asian fashion, promoting cross-cultural artistry. Contestants are also encouraged to leverage innovation to drive sustainability and to foster a circular design thinking approach to their designs.
Singapore Stories present the perfect stage for designers to gain local and regional exposure, and also provides them close to S$100,000 worth of benefits and prizes!
“When we started Singapore Stories about 3 years ago, the idea was to provide a platform for contestants to showcase fresh and innovative ideas inspired by their daily lives and stories. With that, we celebrate local stories and design”
The 2022 Prizes
Singapore Fashion Award / ACM Exhibit
The winner of the competition will be awarded the Singapore Fashion Award and stand to showcase their Singapore Stories 2021 capsule collection at the Asian Civilisations Museum (ACM).
Retail Opportunity with SFC
Contestants have the opportunity to be featured on SFC’s online and offline retail showcases, Design Orchard and OneOrchard.Store.
Paris Fashion Week 2023
A designer will stand the chance to participate in Paris Fashion Week with Fashion Division Asia Europe and international business matching opportunities.
(Airfare and accommodations not included)
Cash Prize
In addition to the amazing prizes offered by TaFF and our partners, we are happy to present the winner with a $5000 cash prize!
Benefits
SwatchOn
Sponsored fabric from SwatchOn, the No.1 wholesale fabric platform based in Seoul, South Korea, to create your capsule collection for the competition. They hold an inventory of 100,000 fabrics for you to choose from online and ships to 52 countries.
Browzwear
Complimentary access to Browzwear, the leading provider of 3D fashion design, development and merchandising solutions.
The Maker’s Studio
Contestants have complimentary access to The Maker’s Studio located in The Cocoon Space, equipped with professional sewing machinery and industrial grade facilities.
Format
Competition
Applicants are to develop a capsule collection. Shortlisted applicants will create one look for the first round of semi-final judging. Then they have 8 weeks to develop their complete capsule collection (total 6 looks) for final judging.
Consultations
A consultation and mentorship with leading experts in the fields of design, retail, commerce, and media. Designers also have the opportunity to visit the Asian Civilisations Museum’s (ACM) vault at Heritage Conservation Centre (HCC) for inspirations.
Exposure
Contestants will have their looks showcased at Design Orchard, a retail space dedicated to the cultivation of local brands on the heart of Orchard Road, while also receiving media opportunities and gaining international exposure.
Runway Presentation
Finalists get to showcase their designs in a highly publicized digital runway presentation, to a crowd of decorated and celebrated fashion insiders, influencers, and celebrities online.
Past Editions
Singapore Stories 2020
Singapore Stories 2021